Palia Agora | Brand Identity & Art Direction
PALIA AGORA Visual Identity Concept | Lechaina, Greece | 2026 A familiar place. A new chapter. Rooted in Lechaina's historic marketplace and the memory of a traditional tsipouro tavern, Palia Agora brings a familiar story into a new era. The visual identity draws inspiration from the character of the old marketplace, combining architectural illustration, refined Greek typography and a distinctive palette of deep green, warm ochre and ivory. CREATIVE DIRECTION & DESIGN John Bousoutis Decide Studio